Press Release
 Gateway Reports Record Shipments for the Third Quarter - Three Times Worldwide Market Growth

North Sioux City, S.D., October 22, 1998 - Gateway today reported results for the third quarter ended September 30, 1998. Gateway shipped a record 887,000 PCs in the third quarter, a 43% increase over third quarter 1997 shipments of 622,000. Sales increased 21% to $1.82 billion from $1.50 billion a year ago. Net income in the current quarter was $80.6 million or $.51 per share compared to a net loss of $107.1 million or a net loss per share of $.68 in the third quarter of 1997.

"Our strong third quarter unit growth was driven by demand for our Your:)WareSM program coupled with back-to-school purchases and our Gateway CountrySM stores," said Gateway Chairman and CEO, Ted Waitt. "We also accomplished our goal of building a world-class team with the addition of several new senior level positions. In July, we added Maynard Webb as Senior Vice President and Chief Information Officer; in September, Todd Bradley came on board as Senior Vice President and Regional Managing Director of our Europe, Middle East and African operations plus Van Andrews as Senior Vice President of Gateway Business. With the impending retirement of Dave McKittrick, we announced this month the addition of John Todd as Senior Vice President and Chief Financial Officer and a new Senior Vice President and Regional Managing Director of our Asia Pacific operations, Frank Smilovic. In under ten months, we assembled a top management team that will fuel Gateway's growth as we continue to gain market share in both the consumer and institutional markets."

"In the third quarter, we achieved a record 8.5% of the total U.S. market share, up 1.8 share points from a year ago," said President and COO of Gateway, Jeff Weitzen. "U.S. Home market share grew 2.3 share points to a 14.1% share of the market, based on DataQuest's market estimates for the third quarter. Clearly, the quality of our products and services is driving our approval ratings to record levels. Gateway shipments grew at three times the market and we achieved a 94% level of brand awareness during the third quarter. Approximately 75% of Gateway clients who bought a new computer in 1997 repurchased a Gateway system, the highest brand loyalty rating in the industry, based on the 1997 Technology User Profile from ZD Marketing Intelligence."

"Additionally, to better serve small and medium-sized businesses, we have added dedicated sales representatives in our call centers and have created business solution centers in our Gateway Country stores. We have also launched a simple, straightforward program including Gateway" desktops, portables and servers, targeted for these business clients. We will continue to focus on these business initiatives, driving up our share in this valuable market segment. Demand for the Company's products was consistently good throughout the quarter; however, we experienced a number of component quality and shortage problems, which resulted in an increase of over 40% in our backlog compared to the end of the second quarter," added Weitzen.

Third Quarter 1998 Business Review

The record unit growth of the Company was primarily the result of the strong performance in the Americas region, accounting for 89% of total unit sales. Unit sales were also very strong in the Asia Pacific region despite the economic situation there; unit shipments were up 74% compared to the prior year third quarter. European unit sales were flat year over year for the same period.

Gateway continued to expand the retail Gateway Country stores with 27 new stores this quarter, bringing the total number of stores to 85.

In addition to robust desktop unit sales, the sales of other products were particularly strong. Sales of Gateway" portable products hit record high levels in the quarter, up 96% over the prior year and up 38% over the second quarter of 1998, accounting for 11% of total unit sales. Server unit sales were up 297% over the third quarter of last year when the Company entered the business with the acquisition of ALR. On a sequential basis, server units increased 27%. Shipments of the Company's convergence products increased 80% over the prior year third quarter and increased 48% sequentially.

Average unit prices (AUPs) declined 15% to $2,046 in the quarter compared to last year's third quarter and were down 7% sequentially. These declines were caused by industry-wide trends to lower priced PCs and continued reductions in component costs that have not been offset by the introduction of newer technologies.

Because the strong unit sales were offset by the impact of declining AUPs, revenues increased 21% compared to the unit increase of 43% over the third quarter of last year. Revenues in the Americas region were up 27% and revenues in the Asia Pacific region were up 35% to $101.8 million over the third quarter of 1997. Revenues from the European region declined 14% from the third quarter of last year to $106.8 million.

Gross margins in the quarter were at a record high level of 20.8%, up from 20.6% in the second quarter as the Company realized benefits from higher margin products encompassed under the Your:)Ware marketing program, as well as the benefits of the direct model and decreasing component costs.

Selling, General and Administrative expenses (SG&A) increased 21% over the third quarter of 1997 to $264.5 million, and increased 6% over the second quarter of 1998. In both cases the increase in operating expenses is attributable to the strong unit growth experienced during the quarter. In support of the continued growth, the Company also opened a new manufacturing and sales facility in Salt Lake City late in the quarter. However, as a percentage of sales, SG&A decreased sequentially to 14.6% of sales compared to 15.4% in the second quarter. SG&A increased less than previously anticipated by management due to a continuing emphasis on cost control measures.

Operating income for the third quarter this year was $113.4 million compared to a loss in the third quarter of the previous year of $24.0 million before nonrecurring expenses. Operating income increased 35% sequentially over the second quarter. Other income increased to $12.7 million, up 125 % from the prior year and up 16% over last quarter due to increased balances of cash and marketable securities.

Pre-tax income was $126.0 million compared to a loss, after nonrecurring expenses, of $132.2 million in the third quarter 1997. The Company's effective tax rate for the quarter was 36%, consistent with previous quarters this year. The effective tax rate increased over last year due to shifts in the geographic distribution of the Company's earnings. Additionally, the abnormally low effective tax rate experienced in the third quarter of last year resulted from the non-deductibility of certain nonrecurring expenses.

Working capital management improvements were made again this quarter. Inventory turns reached another record high for the Company at 33 turns, which is up from the 12 turns at the end of the third quarter last year and the 30 turns achieved in the second quarter of this year. The cash conversion cycle was reduced to almost a negative 4 days. Cash and marketable securities hit a record level in excess of $1 billion at the end of the quarter.

Business Outlook

The Company expects its growth momentum to continue in the fourth quarter. Gateway will continue to offer new initiatives to home and business, bringing the latest technology to all our clients, continue to invest behind its brand position and open additional Gateway Country stores. However, there is some uncertainty around the overall economic climate and the continued pressure on average unit prices. Waitt commented. "We are entering the peak of the consumer buying season with excellent brand position, the right products, services and a team that will continue to propel Gateway's success."

Special Note

The above statements include forward-looking statements based on current management expectations. Factors that could cause future results to differ from these expectations include the following: general economic conditions; growth in the personal computer industry; competitive factors and pricing pressures; risks relating to acquired businesses; component supply shortages; and inventory risks due to shifts in market demand. Additional factors are described in the Company's reports filed with the Securities and Exchange Commission.

About Gateway

Gateway (NYSE: GTW), a Fortune 500 company founded in 1985, provides complete computing solutions for clients worldwide. The company has manufacturing facilities in the United States, Ireland and Malaysia and employs more than 16,000 people worldwide. Gateway products and services consistently win top awards from leading industry publications. Revenue for the year 1997 was $6.3 billion. For more information, visit Gateway at www.gateway.com.

Gateway, the stylized Gateway logo, Gateway Country and Your:)Ware are trademarks or registered trademarks of Gateway 2000, Inc.

PRODUCT AWARDS FOR THIRD QUARTER 1998

U.S. Industry Publications

Some of the more prestigious awards were:

Portables

  • PC Magazine, Editor's Choice Award, Solo 9100 and
  • Solo 2500
  • PC World, Best Buy Award in the Budget Category, two consecutive months, Solo 2300
  • C/Net, Editor's Choice Award, Solo 2500
  • C/Net, Editor's Choice Award, Solo 3100

E-Series

  • Windows Magazine, WinList, two consecutive months, E-4200
  • PC World, #2 Best Buy in the Top 20 Budget Desktops, E-3110
  • PC World, Top 20 Budget Desktops, E-1000

G-Series

  • PC Computing, A-List, High Performance PC, G6-333
  • PC World, World Class Award, Best Home Desktop PC, G-Series
  • Windows Magazine, WinList, Fastest Performer, G6-400

GP-Series

  • PC World, Top 20 Power Desktops, #1 Best Buy, GP6-400
  • PC World, Top 20 Power Desktops, Best Buy Award, GP6-400
  • PC World, Top Budget Desktops, Best Buy Award, GP6-300
  • CNN Online, Top 10 Home PCs, #3 Top Power System and #2 Top Budget System, GP6-300
  • USA Today, Best Buy Award, GP6-300

European Industry Publications

United Kingdom

  • Personal Computer World, PCW Awards 1998, Best Direct PC Supplier
  • PC Week, Corporate Desktops Best Value, G6-300
  • PC Answers, Platinum Award, Solo 9100

France

  • PC Professionnel, "the best professional PC," GP6-450
  • Génération PC, Best Rate, G6-450XL
  • Capital, "the rolls of the mail order," G6-400

Germany

  • PC go!, Editor's Choice, Solo 2500
  • Computer Bild, Editor's Choice, GP6-300
  • PC Praxis, Editor's Choice, G6-400

Asia/Pacific Industry Publications

Australia

  • PC Magazine Australia, Editor's Choice - PII Notebooks, Solo 9100XL
  • Australian Personal Computer Magazine, Editor's
  • Choice - 400MHz PII's, G6-400XL
  • Australian PC Authority, Honourable Mention for Quality - Corporate Desktops, E-1000
  • PC PowerPlay Australia, 4 Stars, G6-400
  • Australian Personal Computer Magazine, Editor's Choice, G6-300

Japan

  • Nikkei Personal Computer, #2 in Desktop Performance, GP6-400XL
  • Nikkei Personal Computer, #2 in Notebook Performance, Solo 9100XL
  • Nikkei Personal Computer, #1 in Notebook Performance, Solo 9100XL
  • Nikkei Personal Computer, #2 in Notebook Performance, Solo 5150LS
  • Nikkei Win PC, #1 in Pentium II Notebook Editor's Choice, Solo 9100LS

South Asia

  • PC World-Malaysia, #1 in Top 5 Power Desktops, G6-333
  • PC World-Malaysia, #2 in Top 5 Power Notebooks, Solo 5100XL
  • PC World-Singapore, #1 in Top 5 Budget Desktops, E3100-300
  • PC World-Malaysia, #2 in Top 5 Power Desktops, G6-400
  • PC World-Singapore, #2 in Top 5 Power Notebooks, Solo 2500XL
  • PC World-Malaysia, #3 in Top 5 Power Desktops, G6-400
  • PC World-Singapore, #1 in Top 5 Power Notebooks, Solo 2500XL


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